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Did you know? Common car colours

Published on Apr 22, 2014 | Last updated Jan 7, 2020 1 minute read

There are a lot of decisions to be made when buying a new car, including what colour your ride should be.

Did you know, the most popular car colour in North America is white? 21% of owners choose this clean, crisp colour. Coming in a close second, 19% of car owners choose black cars. Here’s where some other colours rank according to a recent survey:

  • Silver and grey (16% each)
  • Red (10%)
  • Blue (8%)
  • Natural (7%)
  • Green (3%)

Have you ever heard that red cars are more expensive to insure? That’s actually a common auto insurance myth. In reality, your insurance premium is determined far more by driver details and how the car is being used: driving record, experience and commute distance. Insurers also consider your car’s make and model, age, body type and engine size, but don’t factor in colour.

Want to learn more about cars? Check out some of our tips and guides for getting around town safely.