Our Values

Everything we do is rooted in the values that guide us:

We behave with integrity

We respect each other

We are customer driven

We strive for excellence

We act with generosity

Our Commitment to Community

If we don’t know what's going on in our communities, we can’t do our best for them. That’s why our brokers are active on the ground, getting involved in local events they’re passionate about, from the Nova Scotia Marathon in Barrington, NS, to Ontario’s largest Butter Tart Festival in Midland, ON, to the Main Street Cruisers Car Show in Edmonton, AB.

We're proud to have raised over $1.3 million for the United Way since 2010. That money goes directly to the communities in which we live and work.

We also offer every employee one paid volunteer day a year, which they can use toward supporting a charity that's important to them.

Our People

Joe D'Annunzio

President

I have the honour of leading a dedicated team of wonderful people across the country. We are passionate about taking care of our customers and ensuring we are there when they need us most.

Tracy Krunic

COO & Vice President, Human Resources

My teams help support our branches to ensure the best possible customer experience. I also oversee HR, which means I make sure we are recruiting and retaining the best people.

Grant Clarke

Vice President, National Personal Lines

My team supports our personal insurance brokers nationally and ensures they have the resources required to provide exceptional service and solutions to our customers.

Lindsay Loughridge

Vice President, Ontario

I'm always working on strengthening connections with our Ontario employees and clients.

Sheona McAlpine

Vice President, Technology & Solution Delivery

I lead the team committed to the delivery of the technology solutions and systems that our brokers rely on, to provide exceptional service to our customers.

Gina McFetridge

Vice President, Atlantic and Digital Distribution

I’m focused on empowering the Atlantic and Digital teams to offer expert advice and solutions to customers in the communities we serve, face-to-face, online, or however they wish to connect with us.

Albert Pol

Vice President, Alberta

I’m proud to work with folks across the great province of Alberta. We work hard to provide great customer service.

Alan Rabin

Vice President, Finance

I work with all of BrokerLink’s departments to ensure we meet our corporate and financial goals and continue to grow profitably.

Michael Stack

Vice President, Acquisitions

I help brokerage owners navigate the very personal decision to sell their business and guide them through all aspects of the process, which includes taking special care of their staff and customers.

Eddie Staines

Vice President, National Commercial Lines

Every business is unique - my job is to support our team of over 300 commercial brokers so they can meet the unique needs of every customer and protect their business.

Janine White

Vice President, Digital Solutions

The customer is at the centre of everything we do. Every day, we strive to understand how our customers want to connect with us, to ensure we’re building the best experience possible to meet those needs.

Current Opportunities

Careers View Open Positions