Rice Inc. has joined BrokerLink

Ontario-based Rice Inc. joined BrokerLink effective April 1, 2022.

Since 1965, Rice Inc. has provided insurance solutions to its customers in Kitchener and the surrounding areas. Rice Inc. focused on identifying the specific needs of its customers and providing the coverage necessary for their home, auto and businesses, with unique specializations in cottage and sports insurance.

Employees of Rice Inc. now serve customers as part of the BrokerLink team.

Rice inc. logo
BrokerLink logo

What this means for you

Rice Inc. will be integrated into BrokerLink. This will impact the printed support material that we send you, our advertising and our website. Rest assured, you will still receive the same expert advice from advisors you trust.


The Rice Inc. advisors you’ve come to know and trust will continue to provide support. Feel free to contact us at your convenience, we're always eager and available to help.


Any existing insurance policies you have will continue as-is. If you have any questions or need to change the details of your policy, just let us know.


If you need to submit a claim, we’re here to support you. We offer claims advice to help you get through the process with ease to get you back on track in no time.


Want to make a direct payment to your insurance company? We have all the info you need to get started.

About BrokerLink

Since 1991 we’ve had a vision: to build a network of trusted insurance brokers across the country, working directly in the communities we serve. With over 200 branches and 3,000 employees, we’re proud to say BrokerLink has become one of Canada’s largest property and casualty insurance brokerages.

Brokerlink Inc. is a subsidiary of Intact Financial Corporation (TSX: IFC), a certified Kincentric 2021 Best Employer in Canada. For more information, visit BrokerLink.ca or follow us on Facebook, Instagram and LinkedIn.